Cookies Policy
Purpose
This Cookies Policy explains how Grayphite uses cookies and similar technologies across its websites, applications, digital platforms, and online services. The purpose of this policy is to provide transparency regarding the collection of information through cookies, explain how such technologies enhance user experience and service functionality, and outline how users can manage their cookie preferences while interacting with Grayphite's digital services.
Scope
This policy applies to all visitors, users, customers, subscribers, and other individuals who access or interact with Grayphite's websites, applications, portals, products, or other digital services.
This policy applies to:
Corporate websites
Customer portals
Web applications
Mobile applications
Marketing and advertising platforms
Analytics and performance tools
Embedded third-party content and integrations
Policy Principles
Grayphite uses cookies and similar technologies responsibly, transparently, and in accordance with applicable privacy and data protection regulations.
1. Use of Cookies and Similar Technologies
Cookies are small text files placed on a user's device to store information related to browsing activity, preferences, authentication, and service usage.
Grayphite may also use similar technologies, including:
Browser local storage
Web beacons
Pixel tags
Clear GIFs
Device identifiers
Session storage technologies
These technologies help improve service performance, security, personalization, analytics, and user experience.
2. Types of Cookies Used
Grayphite may use the following categories of cookies:
Essential or Strictly Necessary Cookies
These cookies are required for the operation, security, and functionality of Grayphite's digital services.
Examples include:
User authentication
Session management
Security validation
Fraud prevention
Form submissions
Load balancing
These cookies cannot be disabled where essential to service delivery.
Functional Cookies
Functional cookies enable enhanced features and personalized experiences by remembering user preferences and settings.
Examples include:
Language preferences
Region selection
User interface preferences
Saved sessions
Customized content delivery
Analytical and Performance Cookies
These cookies help Grayphite understand how users interact with digital services and identify opportunities for improvement.
Examples include:
Page visits and navigation patterns
Session duration
Feature usage
Error tracking
Traffic sources
Performance monitoring
Grayphite may use third-party analytics providers such as Google Analytics or equivalent analytics platforms.
Advertising and Targeting Cookies
These cookies help deliver relevant content, advertisements, and marketing campaigns based on user behavior and interests.
Examples include:
Interest-based advertising
Campaign performance measurement
Conversion tracking
Audience segmentation
Retargeting
Advertising technologies may be provided by approved partners such as Google advertising services or other authorized marketing platforms.
Third-Party Cookies
Some Grayphite web pages may contain embedded content or integrations from third-party platforms, which may place their own cookies on user devices.
Examples include embedded services from:
YouTube
Meta
Analytics providers
Customer engagement platforms
Marketing automation tools
Grayphite does not control third-party cookie behavior and encourages users to review third-party privacy notices.
3. Cookie Duration
Grayphite may use:
Session Cookies
Temporary cookies that remain active only during an active browser session and are deleted when the browser is closed.
Persistent Cookies
Cookies that remain on a user's device for a defined period or until manually deleted, enabling preference retention and long-term analytics.
4. Purposes of Cookie Usage
Grayphite may use cookies for the following purposes:
Enabling core website functionality
Authenticating users and maintaining secure sessions
Remembering user preferences and settings
Improving website performance and usability
Monitoring service availability and performance
Detecting fraudulent or abusive activities
Measuring traffic, engagement, and usage trends
Supporting marketing, advertising, and campaign effectiveness
Personalizing content and digital experiences
5. User Consent and Preference Management
Where required by applicable laws, Grayphite shall obtain user consent before placing non-essential cookies on a user's device.
Users may:
Accept or reject non-essential cookies
Customize cookie preferences through available cookie consent tools
Withdraw consent at any time
Update preferences during future visits
6. Managing or Disabling Cookies
Users may manage or disable cookies through:
Browser privacy settings
Device settings
Cookie consent banners
Third-party opt-out mechanisms
"Do Not Track" browser settings where supported
Disabling cookies may impact certain features, functionality, or personalization of Grayphite's services.
7. Third-Party Analytics and Advertising Services
Grayphite may work with trusted third-party service providers for analytics, advertising, performance measurement, and marketing optimization.
These providers may collect technical information such as:
IP address
Browser type
Device information
Operating system
Referring URLs
Usage behavior
Such processing is subject to contractual and privacy compliance requirements.
8. Data Protection and Privacy
Information collected through cookies is handled in accordance with Grayphite's Data Protection and Privacy policies. Where cookies process personal data, appropriate technical and organizational safeguards shall be applied to protect user information.
Governance
The implementation, review, and management of this policy is governed by Grayphite's Information Security, Privacy, and Digital Operations functions.
Responsibilities include:
Maintaining cookie transparency and compliance
Managing consent mechanisms
Reviewing third-party cookie providers
Monitoring regulatory developments
Updating digital platforms to meet privacy requirements
Reviewing analytics and advertising practices
Continuous Improvement
Grayphite continuously reviews its cookie usage, consent mechanisms, third-party integrations, and privacy controls to align with evolving regulatory requirements, technology changes, and user expectations.
This includes:
Periodic reviews of cookie categories and purposes
Third-party vendor assessments
Privacy compliance audits
Updates to consent banners and user controls
Monitoring regulatory guidance and industry best practices
Contact
For questions regarding Grayphite's security and compliance practices, please contact: security@grayphite.com
